Longevity Weeks Costa Smeralda Puts Sport at the Heart of the Story
From 25 September to 11 October 2026, Porto Cervo becomes a haven for quality of life
Costa Smeralda®, where unrivalled luxury meets untouched natural beauty and authentic Sardinian lifestyle, presents the Longevity Weeks Costa Smeralda, a two-week programme inspired by Sardinia's internationally recognised Blue Zone heritage and dedicated to the pursuit of wellbeing, healthy living and longevity.
Taking place from 25 September to 11 October 2026, Longevity Weeks Costa Smeralda will bring together sporting competitions, outdoor activities, holistic disciplines, medical talks, scientific debate and food experiences across Porto Cervo and its extraordinary natural surroundings.
Sport: Movement as a Pathway to Longevity
A packed calendar of competitions open to the public for every level of fitness, led by Sports Project Manager Sandro Salerno: tennis, padel, running, open-water swimming, as well as yoga and other meditative disciplines, both still and moving, such as ecstatic dance, azul, mindfulness and breathwork.
The 12km Pevero Health Trail will host metabolic walks, with 11 fitness stations set among breathtaking views and Mediterranean scrubland.
The Waterfront Beach Arena is a brand-new venue created especially for the event: a beachfront play area where teams will compete in volleyball, rugby, football and beach tennis. Alongside a programme of official sporting tournaments and amateur events designed to involve local and visiting participants alike.
Science: Where the Blue Zone Story Meets the Global Longevity Conversation
On 26 September, a programme focused on preventive medicine and healthy ageing, led by Professor Antonio Desogus will bring together specialists across fields including vascular surgery, cardiology, rheumatology, public health, geriatrics and podiatry, examining the role of prevention, lifestyle and quality of life in supporting healthy ageing.
A highlight of the programme will be a presentation by Arnaldo Usai's company, Digital Uniform, showcasing the data and findings collected through the development of Adaptive Arm, its patented wearable health technology.This is followed by the Longevity Fest Costa Smeralda, taking place on 3 and 4 October, a project conceived and directed by Pietro Mereu, which spotlights researchers, scientists, entrepreneurs and international experts. Among the topics under discussion will be "Cities and Longevity", "Technology and Longevity", "Tourism in the Blue Zones" and "Successful Ageing".
At the table: food, territory and the longevity lifestyle
Placing the festival within the contexts and traditions of the region, the 2026 programme will explore the relationship between food, territory and healthy living.
From 25 September to 11 October, the Longevity Food & Territory Experience will bring together longevity-inspired menus in participating restaurants, a market showcasing local producers, show-cooking sessions and masterclasses, alongside "Eat & Move" experiences combining metabolic walking with a Longevity Kit packed lunch.
On 2-3 October, Slow Food Gallura, led by President Mauro Monaco, will present a programme of tastings and discussions exploring the link between nutrition and longevity, with a focus on Sardinian food traditions, including sourdough bread, extra virgin olive oil, raw-milk cheeses and natural wines.
Longevity Award: Steve McCurry in Porto Cervo
On 4 October acclaimed photographer Steve McCurry will receive the Longevity Award Costa Smeralda. The award celebrates not age, but a lifetime of achievement shaped by enduring creativity, profound sensitivity and an unwavering curiosity about the world. One of the most influential photojournalists of our time, McCurry is renowned for his humanistic approach to storytelling and for capturing the dignity of people across cultures, most famously in his iconic portrait Afghan Girl.
A Destination Beyond the Summer Season
For the Consorzio Costa Smeralda, Longevity Weeks Costa Smeralda also represents a wider ambition: to position Costa Smeralda as a destination with a year-round cultural and experiential calendar, extending its appeal beyond the traditional summer season. The initiative forms part of the Consorzio's long-standing commitment to protecting and safeguarding a territory in which 96% of the consortium area remains green, stretching across 55 kilometres of coastline from Portisco to Liscia di Vacca.
By bringing sport, science, food and wellbeing together within this extraordinary natural environment, Longevity Weeks offers a new perspective on a destination often associated primarily with luxury travel. Here, the landscape itself becomes part of the conversation and the Blue Zone story provides a starting point for a wider discussion about how we live, how we age and how tourism can evolve in response.
For more information: http://www.consorziocostasmeralda.com/
